Blog

MICROSOFT BHUKKAD GAMES | BLOGGERS MEET

Project Description
Brief

A Windows Phone Brand Experience Event targeted at the online influencer community of Bloggers, Tech Publishers form leading media, Game Publishers, Windows Phone fans

Concept

We created a property that was an extension of Microsoft’s uber-cool legacy and delivered on the buzz around the new Microsoft Windows Phones. Great food, fun dares, crazy games, P3 celebrities, viral-able photo-ops, fun guests – all came together into one amazing night, where guests experienced the phones on display, won exciting take-aways and ensured they shared their joy and excitement on social.

Results

12 Lac+ Social Reach from Brand Tweets
35,000+ Total FB Reach
96.4% positive engagement

Feature Set
  • Communication Design

  • Social Media Amplification

  • Celebrity Engagement

 
 
Event Video